Intelligent, Real-World Pricing Execution for Online Catalogs

Akonite's Bundle Discount Recognition Engine enables sellers to price goods according to sophisticated discount factors, as they would in the off-line world. Sellers can name specific combination of products that would lead customers to price breaks. Bundled, tiered, hierarchical, and cumulative discounts are essential deal-making components of traditional business-to-business relationships.

Benefits

  • Saves time by allowing sellers to easily apply traditional discount methods to online catalog
  • Increases sales through a variety of up-selling and cross-selling options
  • Increases customer retention and lifetime value of a customer through accumulative, preferential discounts

Akonite Volume Pricer unlocks volume purchasing online with the following mission critical features:

Features

Bundle Discounts

Bundle discounts enable sellers to specify percentage discount or exact price discount for specific groups of items and quantities. Akonite Volume Pricer recognizes near-bundles and suggests up-selling or cross-selling options to satisfy the greater needs of the buyer and increase average deal price.

Tiered Discounts

Tiered discounts allow sellers to specify pricing tiers that are translated into different prices per item for variable quantities. For instance, a seller may set pricing rules for purchases of between 1 and 99 items, each item is priced at $2 per item, and another rule for purchases of between 100 and 299 items, each item is priced at $1.75 per item and so on. This application ensures that the quantity-based discounts that are negotiated in traditional off-line business relationships can be applied to online catalogs.

Bundle Discount With Hierarchical Inheritance

Sellers may specify exact discounts for specific configurations of products. Sellers are able to specifically pinpoint products with certain attributes and hierarchical substitutions for discount. For example, a manufacturer produces a line of processors with 600MHz, 650MHz, 700MHz, 750MHz, 800MHz, 866MHz, 933MHz and 1GHz frequencies. The seller can specify that all 800MHz and faster processors get 10% discount if purchased with a 256MB or larger RAM module.

Hierarchies, inheritance and bundle promotions can be based on skill sets, product features, geographical or business structures. This feature gives sellers more precise control over product pricing than ever before.

Cumulative Discounts

By storing previous transactions and utilizing Akonite's near-tier and near-bundle recognition in an accumulative manner, sellers can retain buyers by offering them a price break upon reaching the purchase requirements. For instance, buyers can accrue discounts as they make repeated purchases. Buyers are rewarded for loyalty and retention, while sellers benefit from keeping their customers and expanding their footprint within the account.

Business Rule Discounts

Akonite Volume Pricer can analyze and compute discounts in circumstances where the buyer may qualify for more than one discount. These include "and/or" and "min/max" business rules. For instance, if a buyer qualifies for both a geographical discount and a volume discount, the seller can specify whether the buyer gets both discounts, or just one discount, or just one discount if both discounts applied would exceed a certain margin requirement set for that item.

How Does It Work?

  1. Sellers set up discount rules for purchases for certain combination of products and their quantities
  2. Buyers select goods
  3. Akonite's sophisticated Volume Pricer engine analyzes the set of goods, matches it against discount rules and generates discount results
  4. Buyers receive feedback whether they qualify for discounts
  5. Akonite's engine generates cross-sell/up-sell recommendations how to achieve next discount levels
  6. Financial reports are generated for sellers to track impact and effectiveness of sales and discounts

 

For more information about Akonite products contact Akonite's information line at info@akonite.com